As we come to a close to 2016, a new year calls for new events. In 2017, we’re seeing plenty of innovative conferences taking place within the retail and restaurant space, in addition to the general mobile marketing realm.

Here are some conferences we’re planning to attend to help you kick-start your 2017 calendars.

Coming up first in January is the Connected Marketer Summit in San Francisco, CA. This conference introduces a great discussion for the new year, as leading marketers discuss the strategies approaches and realities of connected marketing. Speakers include Victor Bayata, IKEA’s global head of mobile solutions and Behzad Soltani, Keurig’s VP of ecommerce and digital strategy.

In addition to participating in the event, we’re excited about our partnership with mCordis and The Connected Marketer Institute to begin executing the TCM Institute Cross-Channel Messaging Council, helping brand marketers and marketing technology providers develop new strategies to create more connected experiences. Join us here as we celebrate our recent developments, and expect a cocktail party to follow at the end of the evening.

In February and March, we have several conferences lined up including the NACS Leadership Forum in Miami in February, and both the Adobe Summit and ShopTalk in March in Las Vegas. ShopTalk approaches the retail vertical with deeper insights into the consumer behavioral trends – how they discover, shop, and buy – and predictions of their future shopping expectations.

Then, we move on to Phoenix in March to attend the Brand Marketers Summit and the Restaurant Leadership Conference in April. Coming together at the Restaurant Leadership Conference, we will be amongst 2,000 foodservice industry and get to hear from representatives of companies such as PepsiCo and California Pizza Kitchen. Plenty of networking and powerful leaders to learn from.

Another one for those involved in the restaurant franchising side is the Franchising & Innovation Summit in Dallas on March 28-March 30. Here you will gain mobile insights from executives of Which Wich, Crest Foods Inc., Pei Wei, and Smoothie King.

Take a minute to check out these events, along with the speakers and attendees involved.. Don’t miss out on getting your tickets early to take advantage of early bird deals (and before passes are sold out)! If you’re interested in meeting up with someone from our team at any of the shows feel free to reach out to sales@waterfall.com.

Until then!

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